Montblanc celebrated the 100th anniversary of the Meisterstück writing instrument with a global event at the Paramour Estate in Los Angeles. The evening featured a performance by John Legend and the unveiling of a campaign written and directed by Wes Anderson, which informed the event's creative direction and coincided with the debut of a chalet-inspired pop-up on Rodeo Drive. North Six served as VIP and Influencer Agency of Record, overseeing talent securing and management, on-site content, and event logistics.

Photography by CHARLIE GRAY and VIRGILE GUINARD

Featuring ADRIEN BRODY, WARIS AHLUWALIA, JASON SCHWARTZMAN, MAUDE APATOW, JOHN LEGEND, ZINEDINE ZIDANE, CALLUM TURNER, MAYA ERSKINE, LAURA HARRIER, KEITH POWERS, KIERNAN SHIPKA, DYLAN SPROUSE, LUCKY BLUE SMITH, EMMA ROBERTS, JON KORTAJARENA, TONI GARRN, EMILIA SCHÜLE, RUPERT FRIEND, STELLA MAXWELL, DREE HEMINGWAY and BIANCA BALTI

VIP Talent Management by NORTH SIX with JACQUELINE WEEGER